There are now over 1.9 billion live websites. Think about that for a minute, in terms of getting your small business noticed online. You will no doubt be aware that the best way to generate traffic to your site is with robust search engine optimisation. Once visitors...

It can be hard to start and run a small business nowadays, with so much competition available in the modern market. Because of this, small businesses need to implement marketing to their advantage. Online marketing is particularly important in the modern era - the...

With many people spending at least 8 hours on the internet, having a website is no longer a necessity for big businesses, it is essential for small ones too. Having a website brings a wide range of benefits, but what should it look like? Websites from small businesses...

Small businesses sometimes find it hard to stand out from the crowd, so it's important for them to utilise marketing tools in order to raise their profiles and gain more traffic. Small businesses are the lifeblood of the country and it's not always easy to run a small...

Christmas is a fabulous time of year and ideal for spreading lots of festive cheer. With this in mind, everyone here at Westcountry Media would like to wish our customers a merry Christmas and a happy new year. 2021 has been another busy year and we wanted to let you...

New businesses are the lifeblood of the UK economy and crucial to the continued success of the nation. It is not always easy to run a fledgling company and there is always plenty to keep on top of. If you have recently started your own small business, you will know...

Whether you're creating copy for a new website, newsletter, promotion or another form of marketing, what you say and how you say it can mean the difference between success and failure. Here's why the quality of your content matters. It reflects your brand When people...

A fundamental mistake organisations make with their website is to put their entire focus on search engine optimisation. Or worse, create sites that look amazing, but perform poorly. Driving traffic to your website is of course, vital. However, you could still see poor...

As a small business, getting your head around SEO can be tricky. Even if you do understand what's involved, you might not have the time or resources to devote to putting SEO into practice. The good news is that there are plenty of easy SEO tips and tricks that any...

There's an old expression about someone having their 'nose stuck in a book', and you might have even seen artists at work with their faces almost touching the canvas. Both actions are fine in their place, but what might the bookworm fail to see? How can the artist...

The last year has been a tumultuous one for everyone since the start of the global COVID-19 pandemic. Businesses have suffered financially as the UK economy was hit hard by lockdowns. Thankfully, we can all see glimmers of light at the end of the tunnel, thanks to the...

To increase your sales and grow your business, you sometimes need to think outside the box and test out powerful online ads. Creating Google ads with a good return on investment, however, is an art form. This is why so many small and medium-sized ventures seek out...

Running a small business comes with its own unique set of challenges. This can anything from having a tighter budget than larger businesses or having to handle multiple tasks yourself, due to a smaller team of employees. In essence, though, the keys to success are the...

When it comes to raising the profile of a business and growing a consumer base, utilising effective marketing techniques is key. There is something of a misconception around marketing, with many regarding it as either superfluous or overly expensive, but in reality,...

It's that time of year again, we want to send a massive Merry Christmas and a happy and prosperous new year to all our clients. We've been working hard all year and are already preparing to settle in for a cosy, comfortable and Ferrero-Rocher-filled festive season...

Whether you’re a successful business owner, you’re just getting started, or have been in the game for decades, we guarantee SEO (Search Engine Optimisation) will have cropped up in conversation more than once. But what actually is it? And how does it all work?